Milton Glaser: Graphic designer behind 'I ♥ NY' logo dies aged 91

World-News

Milton Glaser: Graphic designer behind 'I ♥ NY' logo dies aged 91

By Naveel Krishant

Sunday 28/06/2020

American graphic designer of the "I ♥ NY" logo Milton Glaser [Image: press insider daily]

Milton Glaser, the influential American graphic designer who created the "I ♥ NY" logo, has died aged 91.

Made for a 1977 tourism campaign, the logo rapidly gained recognition across the world and has been described as the most frequently imitated in history.

Glaser later said he was "flabbergasted by what happened to this little, simple nothing of an idea".

The cause of his death was a stroke.

[Source: BBC]

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