Fijian Drua launches travel booking website with Travel Lab making it easier for fans to attend Super Rugby matches

Fijian Drua launches travel booking website with Travel Lab making it easier for fans to attend Super Rugby matches

By Mosese Raqio
Friday 15/12/2023
Photo: Fijian Drua

In a first for Fiji sports, the Swire Shipping Fijian Drua has launched its very own travel booking website to make it even easier for fans to attend the team’s Shop N Save Super Rugby Pacific matches in Fiji, Australia and New Zealand.

Launched in partnership with New Zealand travel technology experts Travel Lab, Fijian Drua Travel is the first of its kind for any Super Rugby side and is a one-stop shop for fans wanting the best-packaged deals including flights, accommodation, matchday tickets, matchday hospitality, ground transfers and many other activities.

Fijian Drua Head of Commercial and Marketing Shane Hussein says they know there is good interest from overseas-based fans to travel to a match in Fiji and they are delighted to launch this platform offering travellers everywhere the ultimate rugby travel experience.

Hussein says Drua Travel will enable fans of the Swire Shipping Fijian Drua as well as other Super Rugby Pacific clubs to make a trip to Fiji.

He says what’s more, coming as a group to Fiji will unlock some exclusive money-can’t-buy experiences with the Drua and this includes unique Drua gifts, behind-the-scenes access and meet and greet with players.

Hussein adds on the back of the recent sports tourism research results released by Tourism Fiji about the economic impact of Drua matches in Fiji, they realised the team is now a significant contributor to Fiji’s tourism.

He says they are taking the next step in unlocking even further economic opportunities for tourism stakeholders with the Drua Travel site.

Travel Lab CEO Simon Mckearney says they are grateful to the Drua for partnering with them on this exciting new journey as they embark on the much-awaited 2024 season.

Mckearney says Travel Lab are self-confessed rugby fanatics and are really impressed with the innovation flowing across the entire Team, both on and off the field.

He says Travel Lab is always looking to help businesses like the Drua grow their brand and market reach and this can be done through technical design including promotional travel packages like the Fijian Drua have opted for.

He further says tours tailored to suit fans' needs at affordable rates are such a great proposition.

The website is now live, featuring excellent flight deals with Drua airline partner Fiji Airways as well as leading Fiji resorts and hotels.

The platform also offers a seamless jump offline to connect with an experienced agent if more information or assistance is required.

The Drua will start their 2024 Super Rugby Pacific campaign against the Blues on the 24th of February in Auckland.

FNRL
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