Fiji Water introduces bottle with built-in straw
Fiji Water introduces bottle with built-in straw
By
fijivillage.com
20/02/2013
Fiji Water has introduced a bottle cap with a built-in straw.
These bottles are only available in USA as the Fiji Water Company based in Los Angeles California has started making the bottles.
Vice President of marketing David Bowman said the straw cap is aimed at women to prevent them from smearing their lipstick while they are drinking.
Bowman said the company has been developing the straw over the past few years as the company decided that a sports cap was not on brand and noticed that a number of women prefer to drink using straws.
He said there was also a tendency of singers using straws which is also another reason.
Story by: Filipe Naikaso
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