2024 Super Rugby Pacific launch showcases vibrant Pacific culture with famous Fijian hymn

2024 Super Rugby Pacific launch showcases vibrant Pacific culture with famous Fijian hymn

By Vijay Narayan
Thursday 15/02/2024
Photo: Super Rugby Pacific

The 2024 Shop N Save Super Rugby Pacific season has been officially launched in Auckland as the 12 team captains came together for the first time in the history of the revamped competition.

The players participated in a spectacular harbourside photoshoot and media interviews before the main event, which showcased some of the vibrant Pacific cultures that make up the fabric of the competition.

The launch event also coincided with the release of an aquatic-themed advertising campaign for the upcoming season, taking literal inspiration from the Super Rugby Pacific tagline – The Power of the Pacific which also features famous Fijian hymn, Oqo Na Noqu Masu (This Is My Prayer).

Super Rugby Pacific Chair Kevin Molloy says with only 8 days to go until kick off, the anticipation is building, with every fan dreaming of their team lifting the trophy. Molloy says after last season saw the most points scored in the history of Super Rugby, they have continued to innovate and make improvements with the fans always front of mind.

He says they are determined to ensure Super Rugby Pacific delivers the most captivating rugby for the supporters who fill the stadiums and tune in on Sky and Stan Sport.

Super Rugby Pacific 2024 kicks-off with the defending champions, the Crusaders playing the Chiefs at 6.05pm Friday.

With 91 games to be played across Australia, New Zealand, Fiji and Tonga, the 2024 edition of Super Rugby Pacific is setting out to engage more fans than ever before.

Source : superrugby


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